Seven Crucial Reasons for Apple Has Cooperation With IBM

Wall Street analysts for a new cooperation agreement reached between Apple and IBM are not very optimistic,some analysts have pointed out,has a large number of companies have chosen to test or deploy iOS devices,the cooperation agreement Association does not increase iOS device sales.January of this year,Tim Cook described Apple devices in the enterprise market performanceas"unbelievable",he mentioned 97% of Fortune 500 companies deploying the iPhone,while 98 percent of Fortune 500 companies deployed iPad.While these figures may sound very impressive,but in fact Apple in the enterprise market,there is great potential for growth,then the co-operation with IBM for Apple,and why it is essential?

 The first,called "What percentage of the business" to start using iOS devices do not have any practical significance.Technically,if a company purchased several iPad,Apple can also said iPad be using this company.We do not know.Fortune 500 companies,how many would buy hundreds or thousands of units iOS devices.If the ipad device is only used by a few executives,so it's possible to let the ipad used by large-scale employees.

Second,although the BlackBerry in the consumer market has basically failed,but the BlackBerry share in the enterprise is still high.Inertia and familiar feeling let many large companies still choose the BlackBerry smartphone platform,but it does not last forever.Commercial use of the iPhone,and better support the enterprise level will allow more businesses to completely abandon the BlackBerry in the coming years, defected to the iOS platform.

Third,although some markets iOS has informed the corporate sector,but there is still great potential for growth in some markets.Business Insider website quoted Citrix data show that although Apple notified the Asia-Pacific region,but in Europe,the Middle East and Africa is indeed less than half of the market share. In North America,there is a third of the market,Apple did not develop.

Fourth,before Apple's co-operation with IBM's ultimately not successful.Before the two companies have co-developed PowerPC,but was eventually replaced by the Intel processor;Both companies also had to develop a programming language,the result has failed;IBM and Apple has also introduced the OpenDoc,Jobs was eventually cut.Apple has the advantage of developing devices and platforms,and IBM has an advantage in creating and supporting enterprise-level systems,the final terms of cooperation in business has become very logical.

Fifth,the expansion will not only help improve the utilization iOS iPhone and iPad sales,also allows Apple further enterprise ecosystem.Currently,most companies are still using Windows PC,if the enterprise staff began to enjoy iPhone, then the future is likely to purchase an iPad or Mac.In large companies, there are many Windows unique systemsplatform,this also means that within a short time to switch to OS X platform is not realistic,not to mention the investment in software.iOS devices will let Apple has a place in the enterprise,the future continue to promote other devices have become a little easier.

Sixth,the iOS, although in the enterprise market leading Android,but many companies began to Google Web applications generated interest because lower costs Google web applications,but also provide better collaboration.Although penetration is still very limited,but Google is vigorously promoting business services.In the future there will be companies considering entering the Android ecosystem,Apple needs to defend their market,Android will be expelled.

Finally,what devices consumers use in the enterprise is based on familiarity decision.Most Android smartphones and tablet computer users are familiar with the use of the platform because they know how fast operation.Want to learn new things always take time and effort, increasing the iOS platform in the field of consumer exposure can be introduced into the Apple ecosystem.
Apple and IBM collaboration does not sound very important, but as time goes on, the importance of this cooperation will be beyond imagination!